Project Overview:

The Nike Basketball Presents: EYBL Scholastic & The Chosen-1’s Invitational was a premier basketball showcase that brought together some of the nation’s top high school athletes to compete at the highest level. As part of Nike’s Elite Youth Basketball League (EYBL), the event served as a proving ground where young players were challenged to be the pressure.

The goal of this project was to capture the raw intensity of the competition, the energy of the athletes, and the celebratory moments that defined the invitational. The event culminated with a  performance and celebration led by Lil Yachty, blending the worlds of sport and culture in a way that resonated with both players and fans. The Chosen-1’s Invitational stood as a testament to Nike Basketball’s continued investment in elevating the future of the game and creating unforgettable moments that live beyond the court.

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Scope of Work:

• Photography: Captured high-intensity gameplay, behind-the-scenes moments, and celebratory highlights, focusing on the energy, pressure, and culture of the Chosen-1’s Invitational.

• Post: Executed a fast-turnaround post-production process, delivering edited, high-quality assets on a rapid timeline to meet immediate campaign and social media needs.